Content Marketing
| Service | Description | Fee Range |
|---|---|---|
| Blog Post | Single, topic-specific blog posts for readers and SEO. (300-1,000 words) | $300-$900/post |
| Articles | Increase SEO traffic with helpful content. (1,200-2,000 words) | $350-$1,200 |
| Pillar Post | All-encompassing guide on a specific subject, for readers and SEO. (4,000+ words) | $750-$3,000 |
| Blog Editorial Calendar + Post Series | Continuously generate traffic with ongoing, strategic posts. | $500-$800/calendar $250-$800/post |
| E-newsletter | Maintain customer loyalty with regular issues filled with tips and offers. | $800-$2,000 |
| Editorial Piece for Newsletter | Engage newsletter subscribers with helpful content. (600-800 words) | $200-$500 |
Written Copy & Editing
| Service | Description | Fee Range |
|---|---|---|
| Copyediting | Revising written material to improve readability and style. | $500-$1,000 depending on scope |
| Copy Critique | Strengthen results with a professional review and recommendations. | $400-$1,200 |
| Resumes and Personal Branding Profiles | Help professionals make their best impression. | $2,000 bundled |
| Survey Wording | Get the most useful feedback from customers. | $500-$1,000 |
| Training Script / Copywriting | Help customers use a website service or complete a task. | $500-$3,000 |
| Employee / HR Materials | Explain employee benefits and guidelines to workers at all levels. | $2,000-$5,000 |
| Welcome Packet | Help members/subscribers understand all benefits and how-to's. | $2,000-$5,000 |
Sales Pages & Landing Pages
| Service | Description | Fee Range |
|---|---|---|
| Online Sales Page | Long-form full sales promotion, often dozens of pages long. | $5,000-$7,500 (beginner) $10,000-$25,000 (mid) Up to $50,000 (expert) |
| Lead-Gen Landing Page | Short-copy 'squeeze' page to generate massive leads and sales. | $1,000-$5,000 |
| Home Page Content (SEO + Conversion) | Set the stage for a great site experience that prompts conversions. | $2,000-$5,000 |
| Order Page / Shopping Cart Sequence | Reduce abandon rates due to confusion or too many steps. | $400-$800 |
| Microsites & HTMLs | Boost sales on a super-specific website of 2-5 pages. | $5,000-$10,000 |
| Short Online Video Script | 1-5 minute explainer, demo, how-to, case study, or short VSL. | $750-$3,000 |
Website Copy
| Service | Description | Fee Range |
|---|---|---|
| UX Copywriting | Help users navigate a site or app; purposeful and user-focused touchpoints. | $150-$1,000/page $100-$500/email |
| New Page (SEO + Sales Conversion) | Professional, compelling copy for all new products and services. | $500-$1,250/page |
| Product Page Update | Generate more traffic and sales for each specific product or service. | $100-$250/page |
| Category Page Update | Rewrite main web pages (About, Services, Subscribe). | $250-$1,000/page |
| FAQs | Answer common customer questions (great for SEO). | $500-$1,000 |
| Site Content Audit and Report | Boost search rankings and conversions by finding gap opportunities. | $1,000-$2,500 |
| Keyword Research | Identify top keyword opportunities on specific topics. | $500-$1,500 |
White Papers, Case Studies & Reports
| Service | Description | Fee Range |
|---|---|---|
| White Paper / Special Report | Attract email sign-ups/new leads with downloadable reports (5-10 pages). | $3,000-$12,000 |
| Case Study / Customer Success Story | Problem-solution-outcome stories (2-3 pages, 800-1,200 words). | $1,500-$3,000 |
| Annual Report | Company overview that uniquely appeals to investors. | $5,000-$10,000 |
| Press Release | Attention-grabbing press release to drive site visits. | $500-$1,000/release |